A successful amusement park will offer attractions that keep patrons coming back again and again. They must offer an experience that today must compete with other offerings that keep people at home, such as streaming video, online content and gaming, and even set-top gaming consoles. Patrons must be attracted to the offerings to the point where they are willing to leave their homes and make that extra effort to arrive at the gates of the park.
The global pandemic has also made many families wary of large crowds. Many parks have been hard hit by the Coronavirus and the restrictions on movement that were part and parcel of living with the virus. These parks are now faced with a situation where they will have to recoup the losses that they experienced at the height of the pandemic.
This makes it even more important for park owners and investors to select which rides they offer with extreme care. Only those rides that offer an exceptional return on investment should be considered for purchase.
Given the enormous variety of rides that are today available from amusement equipment manufacturers around the world (including some high-quality rides from China) that selection may be challenging.
However, there are some rides that have stood the test f time and continue to attract visitors of all ages to the amusement or theme park. These are the rides that keep patrons coming back again and again – and have been doing so for years. These rides may be low-tech, especially when compared to the other entertainment that is on offer in the 21st century, but they offer incredible value for a number of reasons.
They are relatively cheap to purchase. There is that incredible variety when it comes to designs and they are easy to transport and run/maintain.
Some of the most popular of these anchor rides have been around for generations. The carousel, the Feris Wheel, and bumper cars, as well as self-controlled airplane rides aimed at the younger generation, are only a few of the choices that many park operators rely on to provide a steady stream of visitors. Most are aimed at allowing the entire family to have some fun together in a safe and secure environment – and they are simply fun. Operators should also take into account the nostalgia value of many of these rides. In a time when social media plays such an important part in people’s lives and the opportunity to take some wonderful shots using a smartphone, the opportunity to take those wonderful Internet-ready shots is all part of the attraction.
The savvy park operator will always invest in those rides that have proven themselves over time. These rides have been the mainstays of the park experience for generations. They will always be the center of attention and part of the traditional park experience. The risk involved in purchasing theme park rides is minimal – they will always delight visitors of all ages. In short, they simply offer an exceptional return on investment.
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